Full Stack Digital Marketing Training Course With GenAI & AI Marketing

Get an in-depth 360 degree understanding of digital marketing from Cloudline Academy Online and Offline

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STARTS ON

01 September 2025

DURATION

18 Weeks, Online Recorded Lectures

(4-6 hours/ week)
PROGRAMME FEE

₹35,000

GST will be charged at checkout
Flexible Payment Options Available

ELIGIBILITY

Minimum Graduate or Diploma Holder (10+2+3)

Programme Overview

The marketing landscape has evolved dramatically. With the rise of cutting-edge technologies and increasingly digital-savvy consumers, the way brands attract, engage, and retain customers has been transformed. Today’s consumers are informed, connected, and expect personalized, seamless experiences. So how do modern marketers stay relevant, drive engagement, and achieve sustainable growth in this digital-first world?

Cloudline Academy (CLA) Indore’s Executive Programme in Digital Marketing empowers participants to:

    • Rethink and redesign marketing strategies to thrive in the digital age and fuel long-term growth.
    • Build a comprehensive digital marketing strategy using proven models and data-driven frameworks.
    • Understand how the Internet has reshaped customer expectations, behaviors, and buying journeys.
    • Harness the power of new-age technologies to precisely target audiences, personalize content, measure impact, and continuously optimize performance.

Industry Overview

Digital Marketing Training Institute Hyderabad

42,000+ OPEN DIGITAL MARKETING JOBS

Source: Google in 2025
Over 60% of marketing budgets are now dedicated to digital channels, reflecting a major shift toward online platforms that deliver stronger engagement and higher ROI.
(Gartner's 2025 Suvery)

Companies that leverage digital marketing and analytics experience a 20–30% boost in both customer acquisition and retention rates.

(Mckinsey & Cmpany Survey, 2025)
96% of surveyed businesses plan to enhance their digital marketing strategies to stay competitive in today’s evolving market.
(WEF's) Future of Jobs Report 2024)

Live Masterclasses on Trending Topics + AI

Cloudline Academy offers Live Masterclasses on trending topics powered by the latest AI technologies. Backed by real-time research and industry insights, our training is used by top corporate companies. Students work on live projects to gain hands-on experience and stay ahead in the fast-evolving digital world.

Using AI in Google Ads Workshop + DV360

hands-on workshop to master AI-powered strategies in Google Ads and DV360. Learn how to boost ROI, automate campaigns, and drive better results using advanced AI tools.

Copywriting and copyediting using chatgpt

Copywriting and copyediting using chatgpt

Learn how to use ChatGPT for powerful copywriting and precise copyediting. Enhance your content creation process with AI tools for blogs, ads, websites, and more.

AI GenAI in Digital Marketing

AI & GenAI in Social Media Marketing and Display Marketing

Discover how AI and Generative AI are transforming social media and display marketing. Learn to automate campaigns, personalize content, and maximize performance with cutting-edge strategies.

GenAI in SEO

AI & GenAI in SEO, SEM, Google Analytics & Meta

Master how AI and GenAI are revolutionizing SEO, SEM, Google Analytics, and Meta advertising. Learn to optimize performance, automate insights, and drive smarter marketing decisions.

AI & GenAI for content Creation-Websites, LPs, Apps, Emails and blogs

Learn how to harness AI and Generative AI to create high-quality content for websites, landing pages, apps, emails, and blogs. Boost creativity, save time, and scale your content strategy.

Tools Demo Wolkthrough Like Canva, HubSpot, SEMrush, G4

Join our live walkthrough of top marketing tools like Canva, HubSpot, SEMrush, and Google Analytics 4 (GA4). Learn practical use cases, tips, and AI-powered features to boost your digital strategy.

How Do companies Decide Which Influencer Marketer to work with

How Do companies Decide Which Influencer Marketer to work with?

Discover how brands select influencer marketers based on audience alignment, engagement, content quality, platform relevance, and ROI. Learn what matters most in influencer marketing decisions.

Market Research By Companies

Market Research By Companies

Explore how companies perform market research to understand customer needs, analyze trends, and make data-driven decisions. Learn key tools, techniques, and research types used in business strategy.

Setting up a campaign on linkedin and lead generation with AI tools

Setting up a campaign on linkedin and lead generation with AI tools

Learn how to set up effective LinkedIn campaigns and generate high-quality B2B leads using AI tools. Discover automation, targeting strategies, and data-driven techniques to boost ROI.

Additional Certifications Offered (Optional)

Note: These are suggested tools that could be covered in this programme, basis tools used in the earlier cohorts. These could change subject to faculty discretion. All product and company names are trademarks or registered trademarks of their respective holders. Use of them does not imply any affiliation with or endorsement by them.
All product and company names mentioned are trademarks of their respective owners. We use them for reference only and do not imply any partnership or endorsement.
    • What is Marketing?
    • Customer Needs & Wants
    • Value Creation
    • Exchange Process
    • Marketing Mix (4 Ps) – Product, Price, Place and Promotion
    • Segmentation, Targeting & Positioning (STP)
    • Relationship Building
    • Customer Satisfaction
    • Marketing Channels
    • Definition of Digital Marketing – The use of online platforms, tools, and strategies to promote products, services, or brands.
    • Importance in the Modern Business World – Reaching global audiences, cost-effectiveness, and measurable results.
    • Evolution of Marketing – From traditional media to online, mobile, and AI-driven marketing.
    • Digital Marketing vs. Traditional Marketing – Differences in reach, interactivity, personalization, and analytics.
    • Core Objectives of Digital Marketing – Brand awareness, lead generation, customer engagement, and sales growth.
    • Main Components / Verticals – SEO, SEM, content marketing, social media, email marketing, influencer marketing, affiliate marketing, and marketing automation.
    • Role of Technology – Impact of AI, Generative AI, and data analytics in campaign optimization.
    • Benefits for Businesses – Cost efficiency, global reach, real-time communication, targeted campaigns.
    • Challenges in Digital Marketing – Competition, algorithm changes, ad fatigue, and privacy regulations.
    • Future Trends – Voice search, AR/VR marketing, AI-powered personalization, and conversational marketing.
    • Introduction to Canva [Pro Vs Free]
    • Importance of images/Designing in Digital Marketing
    • Benefits image design and image optimization for branding, trust & conversions
    • Color Psychology & Meaning of Colors
    • Choosing the Right Colors Based on Niche/Industry
    • Colour Palettes
    • Best images free and pro [Pexels, Unsplash, Pixabay, Freepik (free section)
    • Canva Background Removal Tool – Pro, Free BG Removal options
    • Understanding design workspace & elements
    • Using Magic AI tools in Canva
    • Canva Automations, scheduling, & Integrations.
    • Understanding photoshop tools
    • Understanding image copyright remover
    • Understanding image Meta and XML
    • What is a Web Browser? & Types of Browsers (Google Chrome, Mozilla Firefox, Microsoft Edge, Microsoft Edge, Opera and Other…)
    • Difference Between Browsers and Search Engines. (like Google, Bing, or Yahoo)
    • What is a Web Page?
    • What is a Website?
    • Map Engine Optimization (MEO)
    • AI Optimization (AIO)
    • Voice Engine Optimization (VEO) or Virtual Environment Optimization
    • Search Generative Experience (SGE)
    • Generative Engine Optimization (GEO)
    • Search Experience Optimization (SXO)
    • Answer Engine Optimization (AEO)
    • AI-powered automation in digital marketing
    • Enhancing customer engagement using AI
    • Personalization and predictive analytics
    • AI-driven content creation and optimization
    • Leveraging AI tools for lead generation and conversions
    • Difference between SEO and AEO
    • Structuring content for AI-driven search engines
    • Optimizing for featured snippets and voice search
    • Schema markup and structured data implementation
    • AI-powered content strategies for higher rankings
    • Course Expectations and Structure
    • Introduction to the Learning Environment
    • Introduction to Digital Marketing
    • Key Components of Digital Marketing
    • On Page SEO
    • Off Page SEO
    • Local SEO (Google My Business)
    • Voice SEO
    • Technical SEO
    • Image SEO
    • Video SEO
    • SEO Analytics
    • Answer Engine Optimization (AEO)
    • Introduction to PPC
    • Pay-Per-Click (PPC) Advertising Strategies
    • Campaign Setup and Management
    • Campaign Structure
    • Keyword Research and Match Type
    • Google Search Ads
    • Display Ads
    • Video Ads
    • Gmail Ads
    • Merchant Centre and Shopping Ads
    • Universal App Campaign
    • Performance Max
    • Demand Gen
    • Conversion Tracking
    • Remarketing
    • AB Split Testing
    • Campaign Optimization
    • Ads Tracking and Analytics
    • AI Drive for Social Media 
    • Social Media Strategies
    • FB Marketing
    • Instagram Marketing
    • X Marketing
    • YouTube Marketing
    • LinkedIn Marketing
    • Pinterest Marketing
    • Quora Marketing
    • Social Media Optimization
    • Social Media Analytics
    • Social Media Competitor Analysis
    • Email Campaign Creation Strategy
    • Email Writing
    • Bulk Email Marketing
    • Drip Automation and Personalization
    • Email Analytics
    • Connecting HubSpot with Websites
    • Connecting HubSpot with Salesforce, Zapier & 3rd-party apps
    • API and webhook integrations
    • AI-driven marketing automation
    • Custom workflows and reporting
    • Content Strategy
    • Content Creation and Distribution
    • Content Marketing Tools
    • Content Marketing Analytics
    • Content Marketing Plan
    • Digital PR
    • Blogging
    • Hub and Spoke Model in Blogging
    • Blogging in Medium
    • Introduction to ORM
    • Monitoring Online Reputation
    • Responding to Reviews and Feedback
    • Building a Positive Online Presence
    • Managing Crisis and Negative Publicity
    • Overview of Generative AI in Marketing
    • Prompt Engineering in Marketing
    • AI-powered Personalization Strategie
    • Content Creation using Generative AI
    • Generative AI in SEO
    • Chatbots and Virtual Assistants
    • AI in Marketing Analytics
    • Understanding Sales Funnels
    • Creating Effective Sales Funnels
    • Conversion Rate Optimization (CRO)
    • A/B Testing for Funnels
    • Growth Hacking
    • Understanding Marketing Automation
    • Automation Tools and Platforms
    • Creating Automated Campaigns
    • Introduction to Marketing Analytics
    • Data Collection and Analysis
    • Analytics Tools and Techniques
    • Google Analytics (GA)
    • Integrating GA with Website/App
    • Product image design AI
    • Amazon DSP Advertising
    • Amazon Posts Management
    • Amazon Seller Consulting
    • Amazon Storefront & Branding
    • Amazon PPC Training
    • Amazon SEO Training
    • Shopify SEO Training
    • eCommerce Web Design
    • eCommerce PPC Training
    • eCommerce SEO Training
    • eCommerce Optimization
    • Introduction to Affiliate Marketing
    • Affiliate Networks
    • Affiliate Promotion
    • Introduction to the Metaverse
    • Marketing Opportunities in the Metaverse
    • Metaverse Marketing Campaigns

Capstone Project Allocation, Mentorship and Presentation

    • Project and Dataset Assignment by Capstone Mentor
    • Orientation Session by Capstone Mentor – Project Expectations
    • Mentorship Session by Capstone Mentor – Doubt Resolutions
    • Project Presentation

Tools Covered in Digital Marketing Training Program

At Cloudline Academy, our digital marketing course (online/offline) is thoughtfully structured to provide students with the skills and expertise needed to excel in today’s fast-paced digital landscape. The program combines practical training with industry-relevant knowledge, ensuring learners are well-prepared to meet the demands of modern businesses.

Conversational AI vs Generative AI Training

Programme Faculty

Sahana T.

Digital Marketing Expert
5+ Years Experience

About the tutor:

Sahana is a dedicated digital marketing professional with over 5 years of industry experience, specializing in helping startups, MNCs, and small businesses achieve measurable growth through practical, results-driven strategies.

Her expertise spans SEO, WordPress website development, Google Ads, Social Media Marketing, AI-driven tools, and graphic design, giving her students a complete skill set to succeed in today’s competitive digital space

With 5+ years of teaching experience, Sahana has successfully trained learners ranging from absolute beginners to advanced professionals. Known for her simple, engaging, and easy-to-understand teaching style, she makes complex digital marketing concepts accessible and enjoyable.

Friendly and approachable, Sahana is always committed to guiding her students toward success. Her combination of real-world expertise and passion for teaching has earned her a reputation as one of the most trusted digital marketing trainers in Hyderabad.

Chandu Sri Ramoju

Digital Marketing Manager
10+ Years Experience

About the tutor:

Sri Ramoju Chandu is a highly skilled trainer and digital marketing professional with 10+ years of industry experience in Salesforce Marketing Cloud, WordPress development, and digital marketing strategies.

He has trained learners from diverse backgrounds—ranging from beginners to working professionals—equipping them with in-demand skills in SEO, Social Media Marketing, Lead Generation, HubSpot, and Salesforce Marketing Cloud. His teaching style is simple, interactive, and career-focused, making even complex concepts easy to understand.

Passionate about mentoring, he ensures students not only prepare for certifications but also gain job-ready expertise to excel in the competitive digital ecosystem. With his guidance, many students have successfully advanced their careers in marketing automation, CRM, and web development.

Friendly, approachable, and deeply committed to student success, Sri Ramoju Chandu is widely regarded as one of the most trusted Salesforce Marketing Cloud and Digital Marketing trainers in Hyderabad.

Programme Certificate

After successfully completing the program and scoring at least 65% in all required assignments, including the Capstone project, you will receive a Professional Certificate in Digital Marketing from CloudLine Academy.
cloudline academy certificate download